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Kenner x Anitta Elevate Style and Culture with U.S. Launch

Step into the Future with New Hero Designs


kenner launch

Today marks the dawn of a new era in footwear as Kenner, the iconic Brazilian brand renowned for its fusion of style and innovation, unveils its latest hero designs to the American market. But this launch isn't just about shoes—it's a celebration of culture, creativity, and the spirit of adventure. And leading the charge is none other than Brazilian superstar Anitta, whose dynamic partnership with Kenner promises to redefine the fashion landscape.


From the sun-kissed beaches of Rio de Janeiro to the bustling streets of São Paulo, Kenner's new hero designs capture the essence of Brazilian cool with a touch of urban flair. The Rakka Slide Pro and Rakka Ultra Force combine the functionality of sneakers with the laid-back comfort of sandals, making them the perfect companions for summer adventures. And with Anitta's seal of approval, these shoes are not just stylish—they're a statement.



But the real showstopper is the Rakka Boot—a high-top wonder that defies convention with its velcro lacing system. It's bold, it's fearless, and it's a testament to Kenner's commitment to pushing the boundaries of footwear design. With Anitta leading the way, these hero designs are more than just shoes—they're a symbol of self-expression, empowerment, and the endless possibilities of style.


As Kenner's global brand ambassador, Anitta brings her signature blend of charisma and style to every step of the journey. From the streets of Miami to the stages of the world, Anitta embodies the spirit of Kenner—bold, confident, and unapologetically cool. Through her partnership with the brand, she's not just endorsing shoes—she's championing a new vision of fashion that celebrates diversity, inclusivity, and the power of self-expression.



But beyond the shoes and the star power, the U.S. launch of Kenner's new hero designs is a cultural moment—a chance to celebrate the vibrancy and creativity of Brazil, and to embrace a new vision of style that knows no boundaries. With Anitta leading the charge, Kenner invites you to step into the future, to embrace adventure, and to make a statement with every step you take.


So lace up your shoes, turn up the music, and get ready to join Kenner and Anitta on a journey that's as stylish as it is unforgettable. Because when fashion and culture collide, the possibilities are endless.


kenner launch

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